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UX Design for AR/VR

  • RLab 63 Flushing Avenue, Building 22 Brooklyn, NY, 11205 United States (map)


UX Design for AR/VR

How do we design for the future of computing? How can we look at past and current trends to design new interactions and interfaces for spatial experiences across virtual and augmented reality? This 2-Day interactive workshop class will be led by Sam Brewton and will allow you to learn and develop your skills for creating experiences across the mixed reality spectrum.

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Agency - designers, art directors, and UX & interaction designers

Brand - in-house product designers and marketing designers

Digital Artists - illustrators and 3D artists who want to take their work into XR

Educators - who want to learn and share new technology

Developers - who are excited about the next computing platforms

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Digital design experience

Comfortable with a fast-paced learning environment. Desire to explore the new frontiers of virtual and augmented reality as it applies to brand marketing and enterprise applications.

Knowledge of HTML is a plus

WiFi ready laptop

ARCore / ARKit supported mobile device




9:30 - 10:00: Registration & Breakfast

10:00 - 11:00: Lecture: User centered XR design processes and pipeline preview

11:00 - 12:00: Workshop: WebVR

Interactions and input methods; interface design for Head Mounted Displays; spatial experience design; scene based information architecture; uploading, testing and iterating

1:00 - 2:00: Lunch (provided)


2:00 - 3:00: Lecture: Foundations AR 

AR technology; SLAM; AR anchors and markers; the interface to AI; recognition & detection; distribution strategies; design for scale and accessibility

3:00 - 4:30: Workshop: WebAR

4:30 - 5:00: XR Design Demos / Explore AR & VR design tools in the glasses

5:00 - 7:00: Happy Hour / Networking



9:30 - 10:00: Breakfast 

10:00 - 11:00: Lecture: Waves of AR

Form factors; devices; moving to the AR Cloud for persistence

11:00 - 1:00: Workshop: Social AR & 3D asset creation - create a camera effect

Screen space vs world space; Asset creation Part 1: creating original assets by adding depth your 2D UI elements

1:00 - 2:00 Lunch (provided)


2:00 - 3:00: Demo: Motion Capture

3:00 - 4:30: Workshop: Spatial AR

Multi-user experiences; tips for authoring and recording; usability testing

4:30 - 5:30: Demo: Asset Creation Scanning, Rigging & Animation Demo

Asset creation Part 2: Iterating on spatial AR experience or social camera effect with an animated model


Methods for identifying XR opportunity - scalable use cases and strategies for distribution.

Design and prototyping process - that fits into industry XR pipelines for real-time computing.

UX in XR - learn about interface design guidelines as well as the emerging interaction patterns.

Design systems for XR - adapting your brand’s design language to support XR experiences with 3D elements.

Designing for everyone - architect XR scenes that can be experienced through different platforms and input methods, for accessibility and broader distribution.

Create XR - attendees will create WebVR, WebAR, social AR, and spatial computing experiences.


Sam Brewton

UX & Interaction Designer

Sam designs augmented reality for enterprise applications and brand experiences.

He started his design career in Shanghai in 2008. He specializes in user experience, design strategy, and business.

He graduated from Parsons School of Design and is adjunct faculty in at the School of Visual Arts. After time at R/GA, Sam is now the Lead AR Designer and Product Manager at He is also a member of the Interaction Design Association.


Roland Dubois

Lead Product UX/UI Designer

Roland Dubois is the XR Accessibility Lead and co-founder at Virtuleap, founding designer at studio.zeldman, Mozilla Tech Speaker and creator of GRAVR — a globally recognized avatar for VR on the web. Previously, Roland co-founded the consulting agency and dev shop ByteDept, designing human-centric digital products for some of the world’s most respected brands in a variety of verticals. As an active member of the immersive web community and host of WebXR (A-Frame NYC) workshops and events, he creates immersive experiments that make the current VR/AR industry accessible for everyone.

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Earlier Event: September 19
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Later Event: September 23
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